"Saw your post on Rob Bironas and the commercial he made. Ironically, since I moved back home to Tennessee from Capitol Hill and came here to Nashville, Rob is now one of my clients. I do his PR work and our firm actually approved that script from RJ Young.
We were talking about your post this morning at our staff meeting and were in stitches with all the questions you were asking because -- we asked all of those ourselves during the filming.
That commercial seemed to develop a bit of a cult following over the season and I always got emails from my friends whenever the damn thing came on. I think it spurred several of my buddies to create a drinking game centered on the commercial. Needless to say, Rob loved filming it.
I'm pretty sure the story about the shoot that day is actually even funnier than the commercial itself. I know, hard to believe.
Here's some more background for you:
RJ Young signed Rob to be a spokesman. They came to us last summer with a couple of scripts for review. This one made the cut. It was either 2 or 3 pages long, don't recall exactly. But, like I said, Rob ended up having a blast shooting the thing and so did the actors. The spot ended up running in multiple markets.
Speaking of the actors, apparently, they were inspired -- yes, inspired -- by a combination of "Office Space" and "The Office" for their respective performances (to go along with the "Karate Kid").
Honestly, we've had more feedback from that one commercial than anything else Rob has done. Beating the Packers in overtime? Nope. Eight field goals in one game? Not even close. Kicking a copier in a quasi-comic book themed 30 second spot? Instant classic!
-- Oh, and yeah, Rob practiced the growl.
So there you go. Ask and ye shall receive. Happy New Year. I'm going to get a few more posts up and then I'm off to the Music City Bowl to freeze my ass off watching Vandy play Ole Miss.
Travis has become enamored of several objects, phrases or events which he frequenly references in the column. Among the most frequent:
'Bama Bangs - a term coined by Travis to refer to southern men's hairstyles that feature prominent bangs for no apparent reason. Brodie Croyle and John Parker Wilson are oft-cited violators of 'Bama Bangs rules.
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When Clay Travis, acclaimed author of Dixieland Delight, decided to spend the 2008 season up close and personal with UT football, he—and every other college football aficionado—thought he was in for a rollicking ride with one of the leading contenders for the national title. After all, when the Vols kicked off the season on September 1, the defending SEC East champions were ranked 18th in the country. As head coach Phillip Fulmer prepared for the game, he reflected upon a coaching career that included an astounding 147 victories, two SEC championships, and a national title. With 34 years at UT under his belt as both a player and coach, the Tennessee native had just signed a contract extension that projected to keep him at the university long enough to become the winningest coach in program history.
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There is no college ball more passionate and competitive than football in the Southeastern Conference, where seven of the twelve schools boast stadiums bigger than any in the NFL and 6.5 million fans hit the road every year to hoot and holler their teams to victory.
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The newly favored man is not really a man at all, but a hairless, effeminate, germ-fearing, non-meat-eating, exfoliating, wristband-wearing woman of the worst order. We as men are told that we must embrace the sacred feminine in ourselves, even if it doesn't actually exist, and become the very quintessence of woman, plus penises. This situation is untenable. This trend must stop.
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Clay Travis is the only former student manager in the history of college athletics to marry an NFL cheerleader. He managed to pull this off despite an irrational affinity for the television shows Dawson's Creek and My Super Sweet 16. While being raised in Nashville, Tenn., Travis developed a healthy obsession with college sports and Alyssa Milano. As a teenager his greatest accomplishment was taking a doo-rag wearing Luke Duke (balling as Tom Wopat) to the hole at the Nashville YMCA.
In the midst of a stellar legal career during which he specialized in rewarding the unjust and punishing the oppressed, Travis began writing for CBS Sports's SPiN section in September 2005...
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